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Retailers Chooses ETP'S Retail Software Solution Which Helps Them To Manage Merchandise , Customer Service, Distribution, Promotion & Margin

The retail industry has witnessed phenomenal growth in the past few years. With the technology boom the consumers are turning more technology-savvy and expect a seamless and fluid shopping experience via all available channels to connect with various brands and retailers whether it be mobile, the web, or traditional brick-and-mortar retail stores. To cater to these changing trends in the retail industry, retailers are switching to omni channel solutions and retail management software to implement a unified commerce strategy that provides a seamless consumer experience across all channels. This calls for an appropriate and efficient planning and allocation across all channels to ensure availability of inventory at the desired place at the required time.

Omni channel retailing implies that the consumer can utilize more than one channel of sales such as mobile, the web, or brick-and-mortar store to research, purchase, collect, exchange, or return a product irrespective of the original point or channel of purchase. Omni channel retail solutions provide a holistic approach to deal with all the challenges and management requirements of omni channel retailing. Omni channel technology (http://www.etpgroup.com/omni-channel-retail-solutions/) helps in seamlessly integrating all, the point of sale (POS), merchandise, and inventory management, customer relationship management (CRM) and loyalty management, marketing and promotional planning, assortment planning and business intelligence (BI); all in one platform. In other words, omni channel retail software helps in streamlining all the processes and management requirements of retail industry thereby providing a scalable growth. These retail software solutions can be implemented across multiple channels, platforms, and system environments, in separate modules or as a comprehensive unit, in retail store premises or in the cloud. The possibilities are just endless.

When it comes to making a choice, retailers often choose ETP’S Retail Software Solution (http://www.etpgroup.com/omni-channel-retail-solutions/), which helps them effectively manage merchandise, customer service, distribution, promotion & margins. ETP’s software solution is highly scalable and extremely configurable. It provides tight integration between sales and supply chain management, thereby resulting in improved sales, reduced inventory costs, minimized stock outs, better vendor-retail management, and efficient distribution of stocks. Apart from that, its inbuilt analytics engine helps in improving margins and volumes, thereby supporting business functions such as demand forecasting, product assortment, promotion management, and price list optimization. Effective handling of business processes such as merchandise and assortment planning helps in reviewing past performance, planning new strategies, quickly adapting to changing market trends and building a profitable business. The ETP’S retail software solution provides flexible deployment options with an innovative user interface. It’s integrated CRM ensures better customer relationship by offering improved customer services and personalized customer experience. Its inbuilt promotional engine automatically manages targeted promotions across all channels, thereby improving customer base.

Omni channel retailing and retail software solutions help the organizations and retailers in centralizing their business. These solutions help the retailers in providing a consistent, personalized consumer experience across all channels. In addition to that, the retailers can efficiently implement transparent pricing, and execute effective promotions across all channels. The results are increased customer base, a chain of satisfied customers, improved productivity, higher margins, and increased sales.

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